What is the Difference between a Range Rover and a Land Rover – The technical answer is that Land Rover is the company and Range Rover is a dial.
But I think there’s a difference beyond that and we all intuitively understand this.
The Range Rover is a very luxurious and very capable vehicle for the city and the driving of suburban roads. On the roads. It’s a statement of wealth and position. It is also a vehicle that can function as a limousine without looking like a limousine or a traditional high-quality vehicle. It drives well, provides driver visibility and provides a lot of security on its design and 4-wheel drive. You don’t really see the Range Rover crossing deserts or climbing mountains. You can, but you don’t see it in the ads because it is placed as a luxury urban vehicle.
The Land Rover is the most practical vehicle while sharing much of the luxury and status of the Range Rover. It is expected to see in the sand on the beach or at the top of the mountain. You can transport things and keep seven passengers. The Land Rover LR4/Discovery can be driven with dust and dirt on the sheet metal. When the magazines look out of the road vehicles, they check the Land Rover and not the Range Rover.
The company Land Rover has done a great job in creating two different images for essentially the same vehicle. It’s not a matter of cost. When I bought my Land Rover LR4 HSE Lux, it was more expensive than some traditional track rovers and wildly more expensive than the Range rover evokes. It’s brand and positioning.
I currently have an LR4 and use it as a practical family vehicle and often to drive on the beach. When I was working in the city in the 90 years, I loved my Range Rover SWB. Fantastic city vehicle except that it had a hard time holding more than 2 sets of golf clubs.